Coaching for creative teams

Boost your practice with our in-depth project development support
Sound Sense coaching sessions are run by Sound Sense director Åsa Malmsten, an experienced creative producer and coach with many years experience of leading creative teams through commissioning processes and business development.  The sessions are aimed at anyone working in community music practice, wanting to develop a specific project or business idea.

Åsa, who trained as a coach in 2014 following years of self taught practice working in community music, says: "Since taking over as director of Sound Sense, I have been talking to community musicians, trying to work out just what else Sound Sense can offer to our members. Many people I have spoken to have mentioned the difficulty that working in silo can sometimes bring, and the need to get together with others, to set up strong partnerships and a wish to work collaboratively with others. By offering coaching and mentoring to our members, we aim to assist in the CPD of our community music practitioners in a hands-on, practical way. Coaching is a brilliant method of professional development, as it can be tailored specifically to the needs of the team or individual. You can achieve fantastic results in a relatively short amount of time."

" Åsa's coaching was so useful in many ways, helping us to bring out the essence of our project, prioritize the next steps and giving us confidence to go forward. It's given us a great boost to our commitment and enthusiasm at a time when we're struggling for funding" 

  Sarah Northcott, Inspire project, Scotland


” When we booked the coaching with Åsa, we were a small team with big ambitions. The coaching session really helped us focus our priorities and think strategically about what to do and when. By analysing our strengths and weaknesses, we were able to develop business strategies and develop new strands of work, which has helped us build our business. We have never been busier!”

Bridie Doyle-Roberts of Citrus Arts, Wales
Special rates for Sound Sense members

Our standard package includes planning and prep with the team or individual in advance of the session, followed by a session working together on the strategic goals of a project or business plan and follow up support following on from the session. The price for this package is £450, but Sound Sense members benefit from a discount of one third, bringing the total cost to £300.

More professional development opportunities from Sound Sense and its members 

We are the professional organisation supporting community musicians, and a big part of this is supporting professional development. We do this by publishing information on CPD, training, conferences and workshops. As a member, we’d like to share your opportunities too. If you are running an event you think we should know about, get in touch.To view our full listings of courses and events, please click here

11 July 2020 - 18 July 2020
An intensive residential course focusing on the natural melodic voice, led by Frankie Armstrong and Sarah Harman
02 August 2020 - 07 August 2020
Registration is now open for ISME's 2020 conference, hosted by the Sibelius Academy in Helsinki, Finland

This Course & Event is for the benefit of registered users.

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Membership of Sound Sense offers some brilliant benefits, which are all about supporting you in your work.